One of the eternal arguments is on whether is it financially and emotionally better to own or to rent? A lot of studies have been undertaken to prove either of the two points. I came across one such theory to prove that Renting is a better option. What’s unconventional is the analogy used to ptove that [...]
Entries from September 2008
Wednesday, September, 10, 2008
Windchimes in Brand Equity
Our company, Windchimes, got its first ever mention in Brand Equity supplement of Economic Times. It’s titled Talking Shop and is mentioned in the ‘Bawdy Copy’ column of the paper. You can read it here
